Wednesday, February 20, 2013

Jamcracker

JAMCRACKER
Business Opportunity
Following the dot-com burst in the wee part of year 2000, the company anticipated IT companies to move towards on demand software and hardware proceedss in the progress to of Application Service Provider (asp viper) or Software as a Service (SaaS), which provided software services across the internet. In this eco-space, Jamcracker acted as an intermediary allowing the customer to access a grade of offerings in the asp viper space through a single(a) login. Jamcracker realized that there are ASPs in precise areas tho the customers need a comprehensive bouquet of offerings. They found themselves accommodate to bridge this gap by providing a layer which could capsule the various offerings of ASP to the end user and provide a single interface to the end customer. As the case capably puts, it provides Jamcracker with a cafeteria of ASPs from which it can pick and choose the relevant ones to farm an offering for the end customer.
This ASP aggregation function constituted by Jamcracker solved inherent problems in the ASP nuzzle such as:
1. High Customer Acquisition Cost
Jamcracker provided a marketing channel to ASPs for acquiring tender customers compared to when these ASPs were offering a single service to the customer directly. Thus it lowered the customer acquisition be for the ASPs.

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2. Conflict between breadth of ASP offerings and scale economies
ASP offerings were difficult to sell because they solved too small a problem for companies considering them. Owing to Jamcracker, ASPs could continue to be in their specific segment like e-mail or calendar and belt up get customers which normally require a whole set forth of services, as these services are now being aggregate by the Jamcracker platform.
3. Data Sharing
Jamcracker seamlessly integrated several ASPs which enabled share-out of data. This facilitated the ease of data transfer between the different ASPs present in different locations. Jamcracker focused on the need for the data...If you want to get a full essay, smart set it on our website: Ordercustompaper.com



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