C.s. Lewis: The Abolition Of M Essay -- essays research papers

C.S. The Abolition of ManWhile reading The Abolition of Man by C.S. Lewis, I encountered a few questions concerning his view on Ethical Innovation and the dilemma conditioners face. It was a difficult book with many ideas that didn&8217t come completely send away to me at times. I agree with Lewis theory that ethical innovation is impossible. Everything we base ourselves on according to rational thought, morals, ethics, what is right and wrong, has been passed down to us in either good-natured of information from oratory to internet. We have not come up with a new creative idea of how to act in ethics. You don&8217t read in a screaming headline,&8217 NEW WAY TO BE ETHICAL. We have just acquired the way to act through the way mankind has evolved. maybe if we live around the beginning then we might be able to be innovative but human nature contains either types of reasoning in which the way we act. We all are different in many ways but we all know the ways we could be also. We ob serve others and know what kind of character, personality, values and some of them we copy from them. We are not being innovative but adaptive of thought. We look at others and sometimes act accordingly to their nature. We all have a personalized nature but we tend to identify and be changeable to other ways besides your own. I can furbish up to Lewis&8217 idea of science and magic to what ethical innovators are really doing. Magic is ...

Comparing Silkos Yellow Woman and Chopins Story of an Hour :: comparison compare contrast essays

Comparing Silkos Yellow Woman and Chopins Story of an Hour In the stories Yellow Woman and Story of an Hour, both women were under the subjection of men. They were depicted as weak, loving the men of domination, plainly wanting to escape the mens room shadows.In Silkos Yellow Woman, the confusing western-type setting of dry, hot alkali-white crust dirt, rivers, and horses with the contrast of modern day mentioning of trucks, schools, and jello set the tone. The narrators desire to seek ease in her grandpa who was dead(191). But the next best thing was to seek comfort in his romance that he liked to tell. Instead, the narrator placed herself in the story which she told to her family(193). The protagonist ,which is the narrator, was depicted as a weak, but sex driven woman. She was handled roughly by Silva due to his pinning her down (191) and threats of you lead do what I want(190). She wanted to get away but chose not to leave. Silva was a man that spoke dictatingly and to the po int. The protagonist in the story took pride in her lover Silva. She enjoyed his sexual encounters as well as his physical attributes. She also enjoyed the adventures of riding off with him to places where he went, but not perspicacious him for he was a stranger. The narrator was torn between the present ( husband Al, baby, grandma and mother) and the past (grandpa, story about katsina spirit). The protagonist seemed to to enjoy being rigid what to do by Silva. The narrator and Silva seemed to be free spirits. They both loved adventure. But Silva was entitled to the right whereas Yellow Woman was no more than a weak follower with no say in the matter. The narrator and Yellow Woman felt that they had to be submissive to their men. The narrators Indian background, Pueblo, seemed to be strict with the women expressing how they really feel to their husband. Also, the men seem to be honest since the narrator sopke the men dont do things like that(190). The narrator deserve to escape bu t she just took a walk along the river but she would eventually come home(191). It was strikingly interesting to see Al playing with the baby with no clue as to how the narrator was feeling. On the other hand, Chopins The Story of an

Inner Conflict in Death of a Salesman Essay -- Death Salesman essays

Inner Conflict in oddment of a SalesmanThe main conflict in Death of a Salesman deals with the confusion and frustration of Willy Lowman. These feelings are caused by his inability to face the realities of modern society. Willys most prominent delusion is that achiever is dependant upon popularity and having personal attractiveness. Willy builds his built-in life around this idea and teaches it to his children. When Willy was young, he had met a man named Dave Singleman who was so well-liked that he was able to make a living simply by staying in his hotel room and telephoning buyers. When Dave Singleman died, buyers and salesmen from all over the country came to his funeral. This is what Willy has been trying to emulate his entire life. Willys need to feel well-liked is so strong that he often makes up lies astir(predicate) his popularity and success. At times, Willy even believes these lies himself. At integrity point in the play, Willy tells his family of how well-liked he is in all of his towns and how vital he is to New England. Later, however, he tells Linda that no one remembers him and that the people laugh at him behind his back. As this demonstrates, Willys need to feel well-liked also causes him to endure intensely paranoid. When his son, Biff, for example, is trying to explain why he cannot become successful, Willy believes that Biff is just trying to spite him. Unfortunately, Willy never realizes that his values are flawed. As Biff points out at the end of the play, he had the wrong dreams. In many ways Biff is similar to his father. In the beginning of the play we see that Biff shares many of the same ideas as Willy. He values cosmos well-liked above everything else and sees little value in being smart or honest. One of ... ...ually loves him. Death of a Salesman deals with the frustration of Willy Lowman and his inability to face the realities of modern society. Willy believes that success is dependant upon popularity and having personal attractiveness. Willy builds his entire life around this idea and teaches it to his children. He learns to late that he has built his life around an illusion. Works ConsultedEisinger, Chester E. Focus on Arthur Millers Death of a Salesman The Wrong Dreams, in American Dreams, American Nightmares, (1970 rpt In clc. Detroit Gale Research. 1976 vol. 6331 Foster, Richard J. (Confusion and Tragedy The Failure of Millers Salesman (1959) rpt in clc. Detroit Gale Research. 1983 vol. 26316 Gardner, R. H. Tragedy of the Lowest Man, in his Splintered interpret (1965) rpt in clc. Detroit Gale Research. 1983 vol. 2l6320

The Norse Viking Age Essay -- Expansion of the Vikings

In most cases, the Scandinavian Viking Age is recorded to realize officially began in 793 AD with the first recorded raid finished to 1066 AD, ending with the Battle of Hastings. However, these dates vary upon scholars. The Battle of Hastings wasnt exactly the end of the Viking Age, because the Norse were spread out across Europe and Viking raids continued to present domicile in other locations. With that said, dating the conclusion of the Viking Age is fairly generic because Viking raids were sporadic in many locations and when one flying field was under control, another area was being raided. Additionally, because Viking raiders werent unified efforts and most Norsemen tended to vikingr (raid) at their own whim. This places the conclusion of the Viking Age at approximately the jump of the 12th Century-ish. This is also about the time when Norse and other Kingdoms were becoming increasingly solidified and more able to repel Viking incursions. This was also around the t ime when the Christianization of Northern Europe and Norse dominated lands began to take a firmer hold. So dating the exact end of the Viking Age is vague at best. The same can be said about the approximate beginning of the Viking Age as well. Although its officially marked by most scholars as beginning in 793 AD with the raid on the Lindisfarne Monastery, however it wasnt a recent concept to go vikingr (raid). Viking raids were already occurring in a vast range of other areas, including France. The most accepted official start of the Viking Age is recorded to have begun on June 8th, 793 AD when Norse raiders landed on the island of Lindisfarne and attacked the Christian Monastery located there, killing the monks and seizing the valuables. Viking raids by op... ...This left Alfred in command and the West Saxon and Viking armies met and the battle itself lasted all day. Bagsecg was killed along with his five Danish Jarls. According to the Anglo-Saxon Chronicle King Bagsecg was slain by a sword while Halfdan fled from the field of operations with the rest of the army back to Reading. The Battle of Ashdown itself was a limited West Saxon Victory.The Battle of Basing was a battle on January 22nd, 871 AD at gray Basing in what is now the English county of Hampshire. It was one of a series of battles that took place following an invasion of the then kingdom of Wessex by an army of Danes, remnants of the merged big(p) Heathen Army and Great Summer Army. The Danes had established a camp at Reading and the previous battles of Englefield, the Battle of Reading and the Battle of Ashdown, had proved on the fence(predicate) with victories to both sides.

Impact of Excessive Government Regulation :: Over-regulated America

Some believe the organisation regulates course too muchothers feel that the judicature does not do enough. I believe the government isregulating business far too much and furthermore putting businesses out ofbusiness and do many workers to lose jobs. In this paper I will point outthe common problems dealing with government decree. I will also counseling onthree major aspects of government regulation which include 1) regulationinterferes with production by halting innovation and discouraging risk taking,resulting in declining employment, 2) government over regulates by settingstandards for every aspect of manufacture when it could allow businesses to setoverall objectives for their business, 3) regulation cost too much in businesscompliance, which is passed on to the consumer and finally forces the companyout of business. The objectives of safety and health will better be achieved inthe absence of government regulation. Government regulatory agencies rich person spentbillions of dollars and there is little evidence that the world is any betteroff than it was without the agencies and costly reforms. When reading furtherask yourself the question, does the costs or regulation outweigh the benefits,I believe they do not.Regulatory programs normally be started by a group of people with asingle interest and contract the government and people to believe that there isa major crisis, creating panic to an alleged problem. When this happens itpressures Congress to pass a reform law in awe of not being reelected. Mediagroups also aid in creating panic by focusing on the bad and not the possiblesolutions to fix the problem. What happens is Congress passes a reform thatthey have little thought over and create costly new standards that could makelittle difference in the world. A good practice of this happened during theadoption of the auto emission standards of 1970. When Congress passed a billwith little debate and few people having any idea on what the bill was about,creating costly reforms and forcing cut backs on business expenses. In all ofthe cases of 1970 the Congress chose to regulate instead of the alternativescourt penalties for polluters, tax penalties for employers with poor safetyrecords, or government-funded information programs. The health and safetyregulators were created in response to a nonexistent crises, therefore it is not surprising they have made little impact.Sam Peltzman, University of Chicago economist, did a cost-benefit compendium of the drug regulations that followed the thalidomide tragedy in Europe.In his analysis he focused on the Food and Drug Administration (FDA) which isalike the older single-industry regulators and some of its problems are typical

Impact of Excessive Government Regulation :: Over-regulated America

Some believe the administration regulates business too muchothers feel that the g all overnment does not do enough. I believe the government isregulating business far too much and furthermore putting businesses out ofbusiness and causing many workers to lose jobs. In this paper I will point outthe common problems dealing with government enactment. I will also focus onthree major feels of government regulation which include 1) regulationinterferes with production by halting innovation and discouraging risk taking,resulting in declining employment, 2) government over regulates by settingstandards for every aspect of manufacture when it could allow businesses to setoverall objectives for their business, 3) regulation cost too much in businesscompliance, which is passed on to the consumer and finally forces the companyout of business. The objectives of arctic and health will better be achieved inthe absence of government regulation. Government regulatory agencies have spentbillions of dollars and there is little evidence that the cosmea is any betteroff than it was without the agencies and costly reforms. When reading furtherask yourself the question, does the costs or regulation outweigh the benefits,I believe they do not. regulative programs normally are started by a group of people with asingle interest and pressure the government and people to believe that there isa major crisis, creating panic to an alleged problem. When this happens itpressures Congress to pass a reform law in fear of not being reelected. Mediagroups also aid in creating panic by focusing on the bad and not the possiblesolutions to fix the problem. What happens is Congress passes a reform thatthey have little thought over and create costly new standards that could makelittle difference in the world. A good example of this happened during theadoption of the auto emission standards of 1970. When Congress passed a billwith little debate and few people having any idea on what the bill was a bout,creating costly reforms and forcing cut backs on business expenses. In all ofthe cases of 1970 the Congress chose to regulate instead of the alternativescourt penalties for polluters, tax penalties for employers with poor safetyrecords, or government-funded information programs. The health and safetyregulators were created in response to a wanting crises, therefore it is not surprising they have made little impact.Sam Peltzman, University of Chicago economist, did a cost-benefit digest of the drug regulations that followed the thalidomide tragedy in Europe.In his analysis he focused on the Food and Drug Administration (FDA) which isalike the older single-industry regulators and some of its problems are typical

Cost Management & Cost Control Essay

In broad sense, both the terms have the same meaning. Yet cost management seems to con none broader perspective. apostrophize control to an un-initiated may mean cutting down the incurrence of cost or expenditure every time or in every situation. In reality it is not ever so so. In many specific situations, many times, one has to spend or incur cost in order to gain or illuminate to a greater extent money. It is in fact like an investment. terms management sounds better then.ProfitsMaking profits or running with surpluses is an essential objective of any government activity whether a business organization, non-government non-profit making trust or government.Profit = Revenue (or Price X Units Sold) Overall Costs (or All Expenses)One can make more profit by* Increasing the price* Selling more units* Reducing costsIn globally competitive environment, increasing the price is not always feasible, Therefore, one has to resort to increasing the sales volumes or decreasing the costs. Overall Cost Reduction Better StrategyIf you do some fast(a) calculations, you may find that* Increasing the sales volumes by say, 5% will increase the profit by only by that much percentage i.e. 5% increase in profit. * On the other hand reducing the overall cost by 5% may increase the profit in the clasp from 20% to 45%.Cost Build-upThere are two ways of looking at as to how products or services start costing.Conventional guidanceCost = Direct Labor Cost + Direct Material Cost + Overhead Cost Activity Based Costing (ABC) Way* Various activities are performed.* Activities attract resources like man, machine, material, money, time and information.* These resources mean money or cost.* Number of activities multiplied by costs attached to the resources consumed by the activities = Overall Cost Cost Reduction MethodsConventional* Reduce direct labor expenses* Reduce direct material expenses* Reduce overhead expensesNon-conventional* Reduce or eliminate (non-value adding) activities * Reduce the expenditure of the resources by these activities and even by value adding activities. Cost Management/Control by Controlling Non-Value Adding Activities* Product or services go through processes.* Processes represent of activities.* Activities are value adding and non-value adding.* Therefore, reduce and finally, eliminate non-value adding activities.* One may think of spending money on value-adding activities if the returns because of putting that extra money (investment) exceed the invested amount. Cost Management/Control by Controlling Seven Notorious excesss1. Waste of overproduction2. Waste of waiting3. Waste of transportation4. Waste of processing itself5. Waste of stocks6. Waste of motion7. Waste of making defective products/services

Case Study: Poliomyelitis and Nursing

Jeffrey Alba is the eldest son of Jesse and Martha Alba. At twenty-four years of age, he is suffering from a permanent disability. Jeffrey has a poliomyelitis, otherwise known as polio since when he was born. Specifically, he is suffering from spinal polio, a disease that shows no symptoms 90% of the metre at its early stages (Fagg, 1990, p. 21) His left leg has completely suffered from muscle atrophy for the past two decades, one of the evidences to the finding that the muscles in the left leg has been receiving curt nourishment and exercise due to viral invasion in the spinal column (Beale & Horaud, 2001, p.841).Standing at approximately six feet and weighing at about 75 kilograms, Jeffrey can barely walk without his crutches, and a short-distance walk along the streets of the neighborhood proves to be a tiresome and painful experience for him. The Alba family is composed of four membersparents and two siblings. Jeffreys sibling is Jennifer, a young girl of sixteen years. The Al ba family resides in the suburban area of Detroit, Michigan and has lived there for the distance of their lives. The familys income is a teentsy below the poverty line, musical accompaniment at about $20,000 annually.The family lives in a rented flat after their first house was sold in 1990 due to fiscal difficulties. Clients Needs Based on the physical configuration of the places place, Jeffrey needs the space for him to be able to walk with less(prenominal) hindrance in his path. The particular that Jeffrey walks with the help of his crutches calls for an immediate allocation of sufficient space along the narrow room where the family lives. Unnecessary tables and chairs situated across the living room should be removed or relocated elsewhere where Jeffrey rarely goes.Other furniture pieces such as cabinets that are too high for the client to be reached should be carefully reconfigured so that the client can be able to reach into those areas with minimal help. Since the rente d apartment where the Alba household lives is scarce a single even and has no stairs, Jeffrey has no difficulties accessing the other parts of the room except for the fact that there are some(prenominal) tables and chairs that need to be removed from his path. The belongings of Jennifer such as her school bags and books should too be removed from the floor since they can impede the movement of Jeffrey from one place to another.Another observation made is that the rented apartment of the household rests on the fifth floor of the apartment complex. The apartment complex nevertheless has a functional elevator only that there are no jot power supplies dedicated for powering the elevator during occasional power outages. The apartment complex also has stairs which can be used during emergencies. However, the stairs are noble and prove to be difficult for Jeffrey to use especially when there are other residents using the stairs.Thus, it is advised that Jeffrey should seek the help fro m his family in using the stairs in seasons when the elevators are not functioning. More importantly, the underarm crutches that Jeffrey has been using for the past twelve years have not yet been replaced. Although the crutches are tranquillize functioning, the metal bars are already partly bent mainly because of the increase in weight in Jeffreys body as he grew up through the years. At six feet in height, the underarm crutches used by Jeffrey for the past six years in his life are only appropriate for individuals with a height of five feet and five inches.The shorter length of his underarm crutches can result to back complications since Jeffrey has to stoop in order to adjust to the length of the crutches. Moreover, the physical configuration of his underarm crutches is a bit small compared to his physique. Thus, there is an apparent need for a replacement of the crutches in order to prevent several other complications that may arise from the unsuitable crutches that Jeffrey is using. Due to the familys meager income and budget, Jeffrey has rarely visited a hospital and sought health check advice from a doctor.The last time that the client visited a doctor was when he was still eighteen years of age, barely six years ago. As a result, the family has no update on the current condition of Jeffreys polio. From the family pictures taken within the past six years, it can be observed that the left leg of Jeffrey has greatly decreased in size. While the rest of the body of Jeffrey has developed through the years, the muscles of the left leg of the client have continuously shrunk in mass. The need of the client for medical advice is of tip importance so that further medical problems can be looked into and averted.Budget for the Changes and Evaluation Most of the proposed changes in the Alba household do not require a noteworthy amount of financial funding. The proposed changes in the setting of the apartment room can be done almost immediately and actually min imal help from paid professionals. The parents can transfer the tables and chairs inappropriately situated in the living room into the bedrooms. Meanwhile the school belongings of Jennifer such as bags, books and notebooks scattered in the dissimilar parts of the floor can be transferred into the empty cabinets.The family can easily provide assistance to Jeffrey when he is using the emergency stairs given the fact that the family is oftentimes idle for several hours during the day. Moreover, the parents can request for the construction of a specialized platform just outside the main delight to the building from the apartment manager or caretaker. The platform will serve as a safety entrance built especially not only for Jeffrey but also for the rest of the other residents of the apartment complex with permanent disability.The family can also request from the building manager several signs just before the elevator entrance such as signs which inform the public to give sufficient s pace to or prioritize the permanently disabled residents. This proposed change is also relatively innocent of charge as far as the Alba household is concerned. There are a few things, however, which need financing on the part of the Alba household in addressing the health condition of Jeffrey. For one, the provision of a new duplicate of crutches for Jeffrey requires payments ranging from $50 to $100.Nevertheless, the family can contact several non-government organizations which provide new crutches to deserving individuals either escaped of charge or at a lesser purchase price. The family can also send personal letters to government officials requesting for a new pair of crutches that are not only sturdy and can last a lifetime but are also suitable to the physique, height and weight of Jeffrey. disposed(p) the need for medical advice from a medical practitioner, the family can decide to bring Jeffrey to a healthcare facility that is funded by non-profit organizations.If possib le, however, the family can also resort to medical advice from doctors in private hospitals within Detroit. Medical advice can run to a few hundred dollars, depending on the severity of his spinal poliomyelitis and the equipments which will be used in assessing his condition. As far as the planning, completion and evaluation of the client is concerned with respect to nursing diagnosis, there are little to very minimal expenses which may barely include transportation costs, meal expenses and purchases for documentation purposes.The duration of the execution of the case study will range from two weeks to a full month, depending on the results of medical advice sought by the Alba household for Jeffrey from either the non-profit healthcare organization or private hospital. The complete valuation will be composed of at least three visits a week to the household for two weeks to one month, with one to two hours duration per visit.

RFID in Health Care Industry

Radio Frequency Identification is one of the technological advancement that has make its way into almost all the industries. It serves the purpose of identifying and tracking the objects by transferring the selective information. Health c ar sector is one of the industries in which RFID is being accustomd to enhance clinical practice, patient care and access the medical records of patients. RFID also helps in improving the operational efficiency and also patient safety. This paper gives a basic oerview of the use of RFID in health care industry and the standards associated with it.Radio Frequency Identification is the process of identifying a person or an object or a matter using the RF-transmitted identification code. Over the years, the technology has played a vital role in improving the efficiency and effectiveness of health care forms. now the health care systems are using a wide range of RFID applications to enhance the overall performance of their industry. A few applicatio ns include RFID tracking system, RFID bracelets, RFID under the skin, RFID for patient management system and RFID for resource management system (Banks, 2007).Hand Hygiene Monitoring in Hospitals According to (Symonds, 2011) RFID foundation also be apply to ensure that proper hygiene (and other) procedures are followed (p. 10). Hand hygiene monitoring is an important step to be taken by healthcare industry. The RFID system bear keep a track of the employees washing their glide bys and also the cycle time of their delve washing process using an RFID card or a bracelet. This system utilizes the simple concept of washing hands and aids in reducing the number of infections passed on by the staff in the hospitals (Symonds, 2011).According to Centers for complaint Control and Prevention, healthcare associated infections are one of the major causes for the death of hospitalized patients. Humans or the healthcare workers are one of the major means of transmission of viruses and infe ctions. Infections cigarette spread either through with(predicate) direct contact or through the equipment used by these health care workers. Hand hygiene is therefore the primitive measure in reducing the number of healthcare associated infections. The main aim of RFID systems here is to improve the hand hygiene in hospitals by building an modify monitoring system (Bennett, Jarvis, & Brachman, 2007).The hand hygiene system comprises of the following measures to be taken to prevent the transmission of diseases * Cleaning hands with soap * Hygienic hand rubs The main objective here is to kill the bacteria that live on the surface of the skin to avoid its transmission to other people when in contact. The hand rubs contain of alcohol that kills micro organisms from nails, hands and forearms. They prevent drying of skin and reduce the rapid re-growth of bacteria (Raftery, 2008). RFID Hand Hygiene Monitoring SystemThe RFID technology uses splendid tags which emit radio signals. The se signals are read by the RFID readers. One of the recent developed RFID enabled system is a IntelligentMs wrist band system which functions as follows. * The RFID readers are placed on the hand washing and sanitizing stations and the RFID system know all the locations of these stations. The employees who wear the wrist band developed by IntelligentM consist of the tags that can be read by the readers that are present on these sanitizing stations.The accelerometer that is present in the wrist band will identify the time pass by the wearer in washing the hand. The wrist band will not buzz once if the hands are washed correctly and thrice if they are not. * The RFID tags are also placed on some of the equipment and outside the patients rooms. Before carrying out any procedures that have higher risk of carrying infections, this system alerts the health care workers to properly clean their hands. * The employees are monitored at the end of each shift by collecting the data from the wr ist band through the micro USB.In this way the hand hygiene system is monitored by the use of RFID (Young, 2013). RFID World Regulatory Bodies The regulating bodies from the following countries have an influence over the advancements of the RFID related technologies. * United States FCC regulates electromagnetic spectrum. * Japan Ministry of Public Management, Home Affairs, Posts and Telecommunications (MPHPT) * Europe Bothe FCC and MPHPT are related to European Conference of Postal and Telecommunications Administrations (CEPT). RFID Standards in Health pity IndustryInternational Standards Organization (ISO) ISO is a non-governmental, international body based in Geneva, Switzerland (McDonnell & Sheard, 2012). It provides standards for the tag data management and air interface protocols. European delegation for Standardization (CEN) European Committee for Standardization is a European based non-profit organization located in Belgium. CEN works in collaboration with ISO to develop f it international standards in healthcare (McDonnell & Sheard, 2012). British Standards Institute (BSI)British Standards Institute is a national standards body in the UK. It is concerned with the products that are used in Healthcare and standards of these products (McDonnell & Sheard, 2012). American National Standards Institute (ANSI) American National Standards Institute is a body that is based in USA. It provides guidelines to develop products and approves the products that have met the recommended practices set by Association for the Advancement of Medical Instrumentation (McDonnell & Sheard, 2012).It provides standards related to the RFID labels on the products used by health care providers. ISO Standards for Health Care * ISO 13485 Provides guidelines for companies that manufacture medical equipment. * ISO 11784 Provides guidelines for structuring data on the tag. * ISO 18047 Provides guidelines for testing the conformance of RFID tags and readers. * ISO 18046 Provides guidelin es for testing the performance of RFID tags and readers. * ISO 17664 Requires guidelines to be provided by the manufacturer to re-sterilize and decontaminate the medical devices. ISO 14937 Guidelines for developing and validating the sterilization process of healthcare devices (McDonnell & Sheard, 2012). Conclusion The RFID technology has come a long way in improving the productivity and efficiency of healthcare sector. By using the RFID technologies healthcare organizations can aim at providing improved patient care. By providing standards for development of various products equipped with RFID, the products can be easily trusted and widely accepted.

Electronic Health Records

In this motif this student will debate the national mandate of electronic wellness records (EHR), and how this mandate is being implemented at the Cleveland Clinic Foundation. in any case discussed are how Cleveland Clinic is progressing to achieve EHR, and what challenges this brings to patient confidentiality and self-determination. Lastly this student will provide tuition on the benefits of EHR in health supervise. According to Gunter & Terry (2005), The electronic health record (EHR) is an evolving concept defined as a longitudinal collection of electronic health information about individual patients and populations.Primarily, it will be a mechanism for integrating health care information currently collected in both paper and electronic medical records (EMR) for the purpose of improving quality of care. (p. 1). Office of the National Coordinator for Health Information Technology (ONC), and the American Health Information confederation (AHIC) were created to oversee the EHR m andate that was set in place by President George Bush in 2004 (Simborg, 2008, p. 127) This finis has now transitioned to our current President, Barack Obama, who also is setting the goal for the year 2014.Electronic health records are set to take place of traditional paper records with the help of this initiative. The exponent to occupy every healthcare arranging operating with electronic health records serves numerous benefits for not only patients but healthcare providers. Some of the benefits include, additional patient safety, efficacy to communicate and collaborate with different healthcare providers, and the longevity of electronic health records. Patient safety is at the utmost importance to healthcare providers, and EHR enables providers to have an in-depth history of their patients, leading to better care and treatment.Due to patients receiving care from many different health care providers, this can act as a barrier when trying to maintain a collaborative carry out. By adopting EHR this enables all providers to participate in the care of the patient. When discussing the longevity EHR serves in our society Tang, Ash, Bates, Overhage, & Sands (2006), states The 2005 Hurricane Katrina disaster exposed the fragility of Americas health information infrastructure. When confronted by a hurricane, an avian flu pandemic, or a bioterrorism attack, the public needs to be able to depend on reliable access to their health information (p. 27). If healthcare corporations adopt EHR, there will be no threat of patient medical records disappearing. After stating the goals of EHR, and the benefits it serves, this student will now discuss how EHR is being utilized at the Cleveland Clinic Foundation. One could say that the Cleveland Clinic were innovators in EHR, being one of the first institutions to adopt EHR more than eleven years ago. According to Cleveland Clinic (2012), EHR is modify physicians to actively collaborate and exchange information to ensure app ropriate coordination of care throughout a patients life.MyChart has also been a titanic milestone in development as part of Cleveland Clinics adoption of EHR. MyChart gives patients access to medical records, test results, and physician notes through a portal on the net profit that can be accessed at home online. MyChart, Cleveland Clinics secure, online patient-centered recording tool, connects patients to personalized health information at any time (Cleveland Clinic, 2010). One benefit MyChart gives to patients is the ability for them to participate in decisions and their care.While analyzing Cleveland Clinics utilization and plans for EHR, this student was able to evaluate strengths and weaknesses. Some strengths of the Cleveland Clinics plans for EHR include their development and growth of the EHR system, the innovation developed into the current plan, and the ability to incorporate patients into their healthcare. Being that Cleveland Clinic was one of the first institutions to start the process of adopting EHR, they in return have the biggest ability to grow, and develop their system.Cleveland Clinic has shown such innovation in their process that other institutions have sought help from them for development of their own system. In an article by the Plain Dealer (Kleinerman, 2013) the chief information officer at Glens Falls Hospital, Joan McFaul stated Our relationship with Cleveland Clinic will advance information technology best practices at GFH, and we will benefit by having access to a colossal base of knowledge and the expertise of one of the countrys premier health systems.When Cleveland Clinic developed MyChart, this plays a role in the patient self-determination act, being that the patients constantly have the ability to be informed about their healthcare, and to take part in any decision making. A weakness of the EHR system in place at the Cleveland Clinic includes the risk of confidentiality. Even though the ability to access health records online has numerous benefits, the ability that such records could become hacked always poses a risk.The health records are saved by a username and password through the Cleveland Clinic website. With all of the technological advances it seems as though it is becoming easier and easier for unknown people to access personal information. This student believes that more precautions should be taken when a patients confidentiality is at risk. This student also believes more information should be needed to access health records online, preferably of just a username and password that provides little security.After reviewing the EHR mandate, and the benefits it serves to healthcare institutions, this student believes that if more institutions adopted this system it would in the end give better patient care. Also after further research into Cleveland Clinics development of EHR, this student feels the growth of this system in endless. While there are some flaws to this system, with time EHR at Cleveland Clinic could ultimately become one of the nations leaders that other institutions wish to learn from.

Sample Financial Plan Description

We have created a financial stick out to serve well you go to bed at the age of 62 and afford to send your son, surface-to-air missile, to college. After looking at the information you gave us regarding your income and expenses, we came up with the best solution for your financial future. Weve picked pop out pro jibeable rough-cut funds for your sons college, as well as retirement investments. We also have found varied methods of saving silver for your retirement and future education for your son. We believe that there pull up stakes be a great benefit to having a financi everyy stable future.We understand with Sam attending a four-year university, the cost go out be great along with the need for saving money for this to work financially. Grand Valley State University get out provide an excellent education for your son, along with benefiting him for his future. Overall, it will cost $189,750 to attend Grand Valley State University for four years. We do, however, understand t hat the cost to attend the university may concern you at first, but there argon methods of assistance that ar available, such as investments and nest egg plans.Investing in specific funds, with good procedure history, will have a huge advantage in acquiring the money for your son to go to college. We strongly advise investing a flock of your discretionary income into mutual funds. Your discretionary income would be the amount of your income that is left over, after taxes and expenses have been paid. Investing in mutual funds, rather than other investment options, will eliminate the stress and difficultly of trying to time the market. We invested 46% of your discretionary income into four different types of mutual funds, which will provide diversification for your investments.Using a MET and/or a MESP savings plan will create some advantages that will benefit you in sending your son to college. Both, the MET and MESP savings plan, are 529 plans. These are tax-advantaged saving s plans specifically designed to encourage saving for future college costs. You are not able to withdraw money that is invested into a 529 plan unless it is an eligible college expense. We feel as though it is a benefit for roughly because it allows the money to amass without disturbance. The Michigan Education Trust (MET) is a way to help pay tuition and compulsory fees at Michigan public colleges.The plan allows for years of college tuition to be purchased for the future use of a student at todays price. For example, you could vitiate four years of tuition at one time at 2011 prices, which would be $189,750, for Sam to use when he enters college in 2028. Some advantages the MET offers are a state tax deduction and a tax-free growth. The only thing that we want to bring to your attention is that you only have fifteen years to use the tuition benefits, unconnected the MESP, which has no expiration date. The Michigan Education Savings Plan (MESP) is an advantageous way to allow your family to save for the expenses that come along with college.The MESP is a 529 college savings plan which allows families to save for tuition, room & board, mandatory fees, equipment, and required books for any qualified institution in the nation and some abroad. When the student is ready to use the funds in the MESP, whatever has been accumulated is what they have to work with. Some benefits of the MESP include a state tax deduction, tax-free growth, and it allows for unused benefits to be transferred between members of the same family. We would cheer this plan over the MET to your family.The MET will cover tuition fees although, it lacks the flexibility to pay for other related expenses, such as books, supplies, and other miscellaneous items. A mutual fund is an investment in which a company brings together money from many investors and invests it in stocks, bonds or other assets. Mutual funds are a good long-term investment, such as for your retirement. The risk level depen ds on the type of mutual fund it is. In your case, we chose the mutual fund with the best deed out of each different type.We recommend taking the remaining element of your discretionary income, which would be 54%, and invest it just as we did for your sons education. Mutual funds that are properly diversified will have investment dollars spread equally among four different classes of financial assets. We invested the remaining portion of your discretionary income into the same four mutual funds that were used for your college savings. We chose to invest in an international mutual fund, the New World Fund, which has a 9. 55% crop of return.We also chose an aggressive growth mutual fund, the SMALLCAP World Fund, which has a 9. 62% rate of return. Thirdly, we invested in a growth mutual fund with a 13. 63% rate of return, known as the Growth Fund of America. And lastly, we chose a Growth and Income mutual fund, the Capital World Growth and Income Fund, with has an 11. 17% rate of re turn. When diversifying the money in which you would like to invest, the smartest decision that you could make would be to invest in the four mutual funds that I just stated or funds that fit into each of the four different classes.This helps to reduce risk, such as if a couple securities in the mutual fund lose value and that loss could chastise for other securities that appreciate in value. When reaching the retirement age you can then transfer your gained revenue from all four of your mutual funds and butt it into a bond fund. Bond mutual funds are designed mostly to provide investors with a steady stream of income versus capital gains. These funds are debt securities, or IOUs, which are issued with a promise of repayment on a certain date at a specified rate of have-to doe with.For your financial plan, all of your gained revenue was placed into a bond mutual fund as soon as you retired, therefore liquidating your riskier assets. Using this bond fund, you are earning a 5% inte rest every year. For example, the first year of retirement, after removing your yearly expenses, you will have $678,785 to place in your bond fund. At the end of the year, with the 5% interest rate of return on bond fund, you will have profited $1,139. 70 throughout the year, even after your expenses.We recommend that you invest in at least(prenominal) one retirement savings plan, such as a 401k or a Roth angriness, to securely save for retirement. It is a good idea to look into different savings plans, rather than make a hasty decision, because everyone benefits from a different savings plan, depending on their situation. In your case, the Roth IRA or 401k will be the most unspoiled. With both of these retirement savings plans there are tax breaks that will benefit you. These savings plans are greatly used in America to help save for retirement nowadays.Each savings plan offers different advantages for couples saving for retirement. A 401k is a retirement savings plan for employ ees in which a coveted amount of your check is taken out before tax deductions and placed into your 401k account. We understand that you have a pension plan through work, but your married woman does not. This type of savings plan would be a great way to save for retirement. 401k is the favorite plan for corporate America today, due to its many advantages. legion(predicate) employers will match, up to a certain percentage, the amount in which you place into your 401k.Invisible savings is one of the biggest advantages to the 401k savings plan. The money saved is taken immediately out of you check weekly, even before the income tax is withdrawn. In doing so, this makes the money seem invisible to your eyes, and to your financial pocket book. There are other beneficial savings plans available, which can be used along with the 401k. Roth IRAs are after- tax IRAs. They grow tax free and offer many more choices than the normal IRA. Roth IRAs are a good choice when it comes to saving for retirement.Even though you contribute after-tax dollars into a Roth IRA, all withdraws are completely tax free if you are over the age of 59 ? and have had the account for 5 years. With Roth IRAs, unlike a tradition IRA or a 401k plan, there are no required minimum distributions. Direct contributions can be withdrawn at any time as well. Roth IRAs can be set up on top of already existing retirement plans as well the assets can be passed onto beneficiaries after death, therefore leaving an inheritance for your family. We are sure that we have supplied you with a detailed overview in helping you to be financially secure now and in the future.In taking the advice that we have given you with these many different investment ideas, you will find yourself more than content financially. We can guarantee that flock the road, you will not have to worry about your financial status. Although in actuality, it is important to remember that building wealth takes time. However, the acquisition of your financial contentment will be well worth your time. We hope, here at L&N Financial Planning, that providing you with this letter will give you the financial peace of mind that you and your family deserve.

Life Span Perspective Essay

Lifespan perspective is gaining knowledge through the changes that occur during humankind development. Changes occur as a result of cultural influences and specific events surrounding change (Lerner, 1996. ) Many characteristics define vivification sentence perspective and how it relates to human development. Understanding manner sentence characteristics led to different theories of lifespan development. Heredity works together with the environment to create item-by-item differences in development. Life is constantly changing so taste aspects of change will gain insight in lifespan perspectives.The lifespan perspective, in relation to human development obtains its definition from the characteristics of development. These characteristics are changing, multidirectional, multicontextual, multicultural, multidisciplinary, and malleability. Life is ever-changing and change affects human development. Multidirectional change comes in from every direction such as physical health, so cial interactions, and intellectual growth. The influences have an effect on how individuals grok future events can change the way an individual thinks, and processes information.Multicontextual means human lives receive influence from different contexts such as historical conditions, family patterns, and economic conditions. Individuals in a cohort will have similar values because of their exposure to similar events, culture, and technology. Multicultural occurs when exposure to cultures influence the persons development. Cultures are more(prenominal) than race, religion, and region. Cultures are workplace, school, and any opposite dynamically structured group. Multidisciplinary refers to the academic fields that provide insight and data such as psychology, biology, education, and many more.Last is plasticity that encompasses every trait, and every individual is vulnerable to change at any period in the lifespan development (Berger, 2008. ) Change is constant because typical hu man beings and the world they live are ever-changing and ongoing. Many theories of lifespan development have emerged over the centuries. They summarize and flatten light on how diverse individual development is. Diversity in culture, historical conditions, individual experiences, and the environment constantly change the perspectives of individuals (Lerner, 1996. ) This change directly affects the individuals lifespan development.Theories on lifespan development such as psychoanalytic theory or cognitive theory are only a few of many. Understanding these two theories has shed both(prenominal) light into the diversity of development. The psychoanalytic theory, found by Sigmund Freud, stems from the belief that experiences from childhood and unconscious desires influence human behavior (Berger, 2008. ) The first six historic period of life the human body goes through three distinct developmental stages, each focused on a particular body part and characterized by sexual pleasure. Th e first is the oral stage, which occurs during infancy.Second is the anal stage, which occurs in early childhood. Third is the phallic stage, occurring during the puberty stages of life in both male and womanish children (Berger, 2008. ) Each stage has a direct link with sensual satisfaction and development regarding needs and challenges. Relationships in life will mimic those between invoke and child. The driving force of behavior lies in unconscious desires. These desires are receive heavy influence during the first six years of an individuals life, and affects his or hers development end-to-end life.The cognitive theory, found by Jean Piaget, is the development of the mind (Berger, 2008. ) This theory explains the direct link between how people think and how thoughts form attitudes, values, and behaviors. Experiences in life influence perception, depending on the thought processes of the individual (Scheibe, & Freund, 2008. ) Over time the experiences that influence individual s can lead to a change in the way that individual thinks. desire the environment and individual lives in, the mind changes throughout life.The debate between nature and nurture has been ongoing for centuries. Heredity can explain hair color, eye color, height, and other physical attributes. Heredity may even describe some innate fears and beliefs. The experience in life and the environment an individual lives in interacts with the innate responses natural in an individual to build his or her personality. The environment that individual lives in changes over time. This change will influence the individual to go through some emotional changes over time, leading to change in the individuals personality.The different perspectives of individuals, even siblings, vary creating different responses to the same event or environmental stimuli (Baltes, Staudinger, & Lindenberger, 1999. ) The different lifespan perspective theories, which relate to development, have the common denominator of c hange. The constant in the environment and in individuals is change. Individuals experience new events, food, people, sounds, music, and many more stimuli daily. The experiences of life go through processes in the mind and into storage or cast away, but the direct mental influences each experience creates chisels away to create an ever-changing personality.

Ethical Decisions Scenario Analysis Essay

Reflection QuestionDiscuss whether you generally control ethical decisions using a traditional or a advance(a) ethical model. Provide an example using an experience you have had in your daily life. I would have to say that what is right is right and what is wrong is wrong. existence true to oneself is ethically speaking. I used to get detention in HS and being an honor student really hurt me. Peer pressure was another(prenominal) feeling that couldnt be surpassed. Stress and anxiety are add-ons to ones life experience. I have both. Depression is yet another I have not really dealt with. These feelings are not mutual and do not come easily. Ethics are the study of moral standards and how they affect conduct, by definition. Traditional morality are from the past and are from the way that people thought about morals and the way that life should be lived back then. newfangled ethics came from traditional ethics, but were revised a bit to fit in with new times and with new ways of h azarding. Ethics are a part of everyones lives.Both are similar, but I believe that the development with the two came from within a person. Someone did not just make up how a person feels inside. A person knows right from wrong from being taught. With thatbeing said, a person would know that stealing is wrong and that at that place would be something inside of them saying something like if you take that money from that person that is wrong and you will feel bad if you have good morals. Both forms of ethics have changed through the years and are now at what is called the modern ethics that we have adjusted to fit into todays society. I would think that the biggest connection between the two forms of ethics is that it is based on morals and how a person feels deep down inside. I feel that it is based on what your heart tells you.

Job Title Costumer-Service

Job appellation Costumer- profit Representative Agent Job Summary Serves customers and sellers in half. Com by providing information and services. Acts as a connective from costumers, sellers and the employee in half. Com towards on questions, deal with and help resolve any customer complaints, and improving the costumers satisfaction colligate to service and activities in half. Com. Maintaining the relationship between costumers and sellers accordance with the companys guidelines and policies. Relationship Reports to Supervisor of Customer ServiceSupervises Costumer Service staff in e-Bays facility In Salt Lake City Works with Employee who has responsibilities on database and human-resources worker international Relationship Buyers and Sellers Qualifications Education Diploma or bachelors degree In field Communication, Business, and Management Ability spread abroad clearly and professionally, both verbally and in writing Strong detail orientation and communication/ compreh end skills. Has a pleasant, patient and friendly attitude Strong decision making and analytical abilities Skills Basic estimator and technological knowledge Administrative procedures and information processingCustomer relationship principles and practices Essential Responsibilities Resolves product or service problems by clarifying the customers complaint determining the cause of the problem selecting and explaining the best solution to solve the problem Questions 1. Does the mean solar day diary include sufficient information ? Yes, The day diary provides sufficient information describing how Mr.. Ryan Job sum-up and Job description of Bill Ryan does in a day. 2. Identify the specific Information In the member that you found useful The specific information that I found useful in the article is about the mechanism of hones and emails. . What additional information do you require ? How would that information help you? Additional information that I need is detail information abou t the Ryan supervisor and how is insurance coverage and whether he is reporting directly to aggroup leader, supervisor, and any other person. I need information about Ryan supervisor structure to write his reporting responsibilities. I also need information about how he communicates with the co-worker and supervisor either through and through email or telephone or any process and how much salary of Bill Ryan each(prenominal) months.

Deoderent Market in India Essay

AbstractTopic- Monopoly or monopolistic competition in Deodorant posts? After seeing so many outr sequenceous deodorant advertisements on television we were question whether it affects the consumer behavior and we similarly wanted to find out whether chop has a monopoly over this commercialise place or not. The aim of this assignment is to comp are the parent companies of five deodorant fire stigmatises with the help of ratio analysis. We are exhalation to consider the time period 2007-12. Primary data was collected through a survey which result help us determine what thinking goes behind purchasing a deo between college students and the office liberation concourse. To conduct the ratio analysis we employd secondary data by obtaining the balance sheets of the various companies. The market share and revenues of five major brands- hack, Adidas, Nivea, Wildstone and Park Avenue will be analyzed.IntroductionMonopolistic rivalryMonopolistic competition is a type of imperf ect competition such that many producers sell products that are differentiated from one another as goods but not perfect substitutes (such as from branding, quality, or location). In monopolistic competition, a firm takes the charges charged by its rivals as given and ignores the impact of its own prices on the prices of other firms.1 In a monopolistic all toldy competitive market, firms can be discombobulate like monopolies in the short run, including by using market power to generate profit. In the long run, however, other firms enter the market and the benefits of preeminence decrease with competition. There are six characteristics of monopolistic competition (MC)* Product differentiation* Many firms* slack entry and exit in the long run* Independent decision making* Market business leader* Buyers and Sellers do not have perfect information(http//en.wikipedia.org/wiki/Monopolistic_competition)Economic BackgroundThe deodorant market in India is estimated at Rs 900 crore. Mens deodorants dominate the category with a 70 per cent share estimated at Rs 650 crore. The segment is expected to rear 25 per cent annually to become three times its topical size in the next five course of studys. The overall deodorant market has grown by closely 40 per cent a year in the past five years driven by introduction of unfermented brands and aggressive media promotions. The market will continue to grow at 20-25 per cent convey to low penetration and availability at low price points. Deodorant sales are seasonal worker maximum sales happen in the summer months (April to September).About 90 per cent of the market is severe in the mass segment (with deodorants priced between Rs 125 and Rs 175 for a 150 ml pack). With new players entering the category at popular price points, the mass segment, with brands like ax, Adidas, Nike and Reebok, will continue to grow faster and command higher share in the deodorant market. The size of the premium and above segments, which hav e brands like Burberry, The Body Shop, Kenzo and Ralph Lauren, will double by value in the next five years. (http//www.business-standard.com/india/password/kit-the-men%5Cs-deodorant-market-in-india/443714)MethodWe will be using the financial tools of various ratios to determine which company has been more lucky in this market.SurveyThe survey was conducted on 200 males in the college and office going crowd the results were as take overs.1. Which Deodorant do you use?AnalysisAs we can see from the above graph that Axe has a majority amongst the people surveyed while the others are below 10%. This gives us a examine of the domination of Axe in this market and same is the case when market share all over India is ob overhauld.2. Reason for buying the digressicular brand.From the above graph we find that the decision of people in the mature group of 15-25 behind buying a particular deodorant is not its fragrance but its price followed by easy availability and advert. This shows us that main factor which affects a consumers decision, in this age group is the price of the product followed by other factors regarding quality, availability etc.This was the result obtained from the office crowd which gave an entirely different reason. The consumers decision in this age group is affected by the brand as people become brand conscious and are more bothered about which brand they use rather than its use. After the brand value the price affects their decisions. Hence from both these results we see that consumer behaviour varies on the different age groups and changes as a consumer grows older. FindingsName Mahikaansh ReddyBrand ax (Hindustan Unilever)axe was engulfed in France in 1983 by Unilever. It was inspired by another of Unilevers brands, Impulse. Unilever were keen to capitalize on axs French success and the rest of Europe from 1985 onwards, later introducing the other products in the range. Unilever were unable to use the ready AXE in the United Kingdom and Ireland due to trademark problems so it was launched as Lynx. The European launch of the deodorant was followed by success in Latin America and moderate impact in Asia and Africa. In the new millennium, the brand has launched with great success in the United States and Canada. The company has also consolidated its deodorant portfolio by migrating other overlapping male deodorants into the Lynx brand such as South Africas Ego brand.In January 2012, Unilever launched its first Lynx product for women in the United Kingdom as part of a global expansion of the previously mens-only brand. The AXE deodorant was popular in India in the Grey market (duty paid shops). Impressed by the volume of AXE sold there, AXE deodorant was launched in India in 1999. The brand launch was very quiet and had the strategy of High Price, Low forwarding. At that time, the deodorant market was a nascent one with an estimated market size of Rs 72 crore. HLL, at that time, had the brands Denim and Rexona and was ruling the market. AXE was priced at a premium.In just three years flat, AXE had a market share of over 35% and HLL started phasing out Denim to concentrate more on AXE. It is known for its very controversial advertisements which actually helped in its publicity and led to a faster harvesting in the industry. Its target group was mainly men between the age group of 18-24 as they were seen as the easiest to convince with such advertisements. Not only does the brand use TV commercials to its advantage, but it also uses its patsy ads causeively. Besides print, the brand also uses outdoors for maximum impact. Hence, Axe is a classic example of the 360 gradation branding effort. Therefore Axe is a perfect example of how important advertizement is for a brand and how it can lead to higher revenues.Marketing Mix1. Product 2. Place Available at all malls across India. Every deodorant selling shop will 99% be selling Axe. pure(a)ly other variants of Axe brand could be purchased from established retailers viz. BIG BAZAAR (PANTALOONS RETAIL INDIA LIMITED). 1. procession Concentrates on single- segment male youth and targets young at heart. The competitive advantage of this brand is its complete monopoly over this proposition. The Axe Effect is one of the most famous claim in the world. This so called effect is supposed to draw women in hordes to any male who has sprayed himself liberally with the Axe deodorant. The advertisements are very smoothen and usually display a normal male but with oodles of self-assurance as an Axe user. The females get irresistibly drawn to this male implying that Axe acts like a nasal aphrodisiac.2. The Axe brand of deodorants is from Unilever and is primarily targeted at 15 to 25 year old males. The brand portrays normal yet cool, fashionable and confident, a positioning that is aspirational to the target segment. At a more subtle level, the Axe Effect also acts on the confidence levels of the user. The very act of being associated with the brand serves to boost the ego. The success of AXE attracted often of new brands which were trying to follow the same marketing strategy as AXE.The one notable going away though is that all these newbies use hunks as opposed to the regular guys which are a stable for the Axe advertisements. This strategy has proven very effective for the brand. It comes across as approachable and it acts like a confidante and champion to its users. They are currently distributed in more than 40 countries. Unilever started out allotting roughly 60 percent of its advertising budget to television, but it has since winnowed that down to about 30 percent, pouring more money into offbeat alternatives.militant analysis Axe faces competition from new entrants such as Wildstone, Adidas, Park Avenue etc. save among all these brands AXE has a dominating share in the market because of the brand equity and brand loyalty that it has built and is leveraging the same. AXE has a large-minded acceptance among the youth which forms the major orb of perfume & deodorant users. Vis--vis all these the AXE deodorant never forgets to promote any of its new product. AXE time and again, on launch of the new product goes for PR as well as wide advertising campaigns.3. Target group- 18 to 24What next?As such, I believe that AXE has the emf to spread its reach and increase its market share by expanding into the 35-50 year old demographic. In doing so, AXE will need to associate and disassociate itself with a more mature brand image and its two-a-penny nature respectively, thereby attracting the average male aged 35-50 years. Hence it needs to re-focus the marketing mix towards 35-50 year old demographic, whilst retaining its keystone market, the 16-25 year olds.ConclusionAxe has a very large share in this market and has hardly got a foot wrong. It just needs to follow its tried and tested market strategies and build upon it, by doing that it can thwart the competition and maintain its kind of monopoly in the market. The only social occasion that could be suggested is to increase its target group so that it could expand more in the market and serve a larger base leading to higher revenues. Hence Axe just needs to follow what it was doing from before and be wary of the new competition in this segment with the help of excessive advertising and PR.

In Mrs Tilschers Class Essay

In Mrs Tilschers Class The poem In Mrs Tilschers Class by carol Ann Duffy deals with childhood by means ofout. The root word of the poem is that childhood is a time of fun and cultivation but also change as we reach adolescence. The poem is about the poets memories of primary as she takes the reader on a journey through being in a classroom to eventually being ready tot go to game school. The readers understanding of childhood is deepened by the use of techniques such as the word choice, imagery and structure.At the end of the setoff stanza, Duffy demonstrates the fun and joy of being a child. This is depicted in the lines A window opened with a long pole. The joke of a school bell swung by a running child. Duffy uses the word laugh to suggest a human action which is full of joy and shows the fun of being a child. The delivery running child shows the freedom of being a child and how it is a time of happiness as children have no worries. Duffy uses quite short sentences to emp hasis the happiness of a child.The readers understanding of the poem is deepened hike as they empathize that childhood is a time where you are care free and have a magical time having fun and learning at the same time. In the second stanza, Duffy demonstrates the attitude of a child and how they are easy to excite and please. This is shown in the lines Mrs Tilscher loved you. Some mornings, You found shed leftfield a gold star by your name. The word loved shows the childs attitude and how they wassail the feeling of knowing that they are liked and loved by their teacher.When Duffy uses the words gold star it instantly draws the reader in closer as it is something they can relate to as it brings back memories of being a child and feeling proud whenever you got rewarded. The memories and feelings off primary school are emphasised to show how advanced it felt as a child. The third stanza starts to show the changes as you get older, as you start to realise that things arent as si mple as they used to be. The lines that show this are A rough male child told you how you were born. You kicked him, but stared at your parents, appalled, when you got back home. Duffy uses A rough boy to show how she thinks boys are disgusting and isnt interested in them yet. The last sentence shows that now that she knows this, she has lost all her innocence. The reader becomes aware of the changes we go through from being a innocent child and thinking that everything is sugar N spice and everything nice, to learning things about ourselves and the world that seems so wrong and out of place from what we are used to. The final stanza shows the changes in ourselves as we reach adolescence and how we cant wait to grow up.This is depicted in the lines You ran through the gates, impatient To be grown, as the sky split open into A thunderstorm. Duffy illustrates the impatience and desire to grow up into a teenager. The word thunderstorm is used as a metaphor to show adolescence as it w ont be a smooth ride, it will be full of bumps along the way. The readers understanding of growing up is deepened in this final stanza as it shows how we all want to grow up and how it is an amazing time for us. Megan Mackie

Bonehead Writing Discussion Essay

Why do you think Vetter chose such a renegade spokesperson as the office for his ideas? The use of a renegade voice in this particular process of relating issues about the different fountainheads of servant with regards the establishment of musical composition skills among individuals today actually increases the emotional notice of the entire composition that has been presented.The ideas that he wants to hop out to his readers actually makes a accepted point of impact upon the understanding of the readers with regards the issue of strong skill that unrivalled has to put upon the writing practices he has as applied in actual situations of professional advancement in the society. Moreover, the organizations today usually measure the capability of the person with regards answering questions reasonable through writing.Organizations such as business and formal institutions actually make it certain that writing is a primary skill that necessitate to be comprehensively imperfect t ense among the staff that they are to employ in their system. This is the reason why the causality of the speech actually used the said type of voice to serve as a wakeup prognosticate to those concerned in the matter. 2. When Vetter greets you halfway through the paper with his Good Morning, class move, he forces you to play the character of student.What do you think hes up to in light of the fact that his speaker says that writing cannot be taught? Or, put differently Do you really think Vetter believes that writing is un-teachable? Explain yourself. As Vetter makes it certain that writing skills are of utmost concern among high-standard universities today, he also wants to point out that such progressive matters considered by the said learning institutions would only be successful if the students themselves realize the importance of the matter to them as developing individuals in the field of professional works and careers.Undeniably, it is through this approach that he has be en able to pretend the readers directly within the issue. More over, the matter is likely considered as one of the major issues that are related to with writing competencies of individuals today. Understandably, although Vetter points put that writing is teachable in a more ironical presentation, he wants to point out that such teaching could only be victoriously accepted if everyone concerned would be alter to consider the truths and benefits about the matter.

Antitrust practices Essay

Antitrust practices are practices carried on by businesses that extirpate up destroying pure(a) arguing in the market. Antitrust laws are laws prepared to seek and promote healthy market competition by preventing anti-competitive practices by companies. Some of the illegal practices that constitute to antimonopoly behavior include corporate mergers, monopolies and scathe fixing conspiracies (Bailey, 2010). The Clayton Act of 1914 was passed by the U.S Congress. It was an just law that was amended to stop and prevent practices that led to ill competition in the market. The Clayton Act was amended in order to complement an earlier version of the fair law referred to as the Sherman antitrust Act of 1980. This was a federal law that sought to prevent practices that were libellous to consumers such as cartels, monopolies and other unfair business practices (California Association of REALTORS, 2005).Google CompanyOne of the recent firms to be investigated for antitrust behavior is Google Company that leads the online hunt clubing industry. According to Weiss (2014), the firm recently was being investigated by disputation Commission of India (CCI) for claims that it abused its dominance in the online search engine industry by mainly promoting its bear services over those of its rivals. This reason is considered to create unhealthy competition in the business as the search engine company dominates its rivals in what is considered almost a monopolistic market. Antitrust behavior brings about both pecuniary and non-pecuniary costs. Since it damages healthy competition in the market, monopolies piece of tail result and this has adverse effects to the prices of commodities. The products end up becoming costly and expensive for the customers and, therefore, affecting the society negatively (Bailey, 2010). On the other hand, antitrust behavior leads to the output of products falling below the market competitive level and this is mainly witnessed in monopolistic markets. Then again, the antitrust practices can be costly for any company that has engaged in them since if investigations invoke that the company is guilty of the said acts then heavy penalties can be imposed on them. Furthermore, this can ruin the reputation of any company and, therefore, ending up losing its customers (Bailey, 2010).Monopolies andOligopoliesMonopolies and oligopolies are not always fair for the society. Their presence in any market simply means they know all the power to tick the prices of their products and services. This is not favorable to the customers since prices can always go up any time especially when the subscribe to for certain commodities is high. One good example of an oligopoly is the Coca Cola and Pepsi Companies. These are the worlds largest drinkable companies and demand for their products is never decreasing. However, these two companies represent a market with few suppliers while the consumers are many. They have all the power to dictate their products prices and the consumers have no power whatsoever (Hovenkamp, 2011). On the other hand, around government monopolies can be considered beneficial to the members of the society. Many governments in the current world control the toil and supply of electricity and other forms of energy. This is useful because the governments aim at providing such services to the citizens at affordable prices and across the countries. It is the responsibility of the government to enhance infrastructure development in the country and, therefore, running such sectors of the economy can be beneficial to consumers.ConclusionIn conclusion, it is important to point out that antitrust practices are unwanted behaviors since they destroy healthy competition among businesses. However, the law is strict on companies that engage in these practices and heavy penalties can be imposed on them. Antitrust practices include price fixing, corporate mergers and first appearance of monopolies (Reeves, 20 10).

Define the term 'Constructive Total Loss' for the purposes of the Essay

Define the term Constructive Total Loss for the purposes of the Marine indemnity Act 1906. What are the difficulties with this definition exercising case law examples to support your arguments - Essay ExampleThe first was in the United Kingdom court of law of Appeal in two thousand and eleven namely EWCA Civ 24 and the second was the judgment in the case of Masefield v. Amlin delivered by Lord Steel in two thousand and ten namely Lloyds Rep. IR 345. The definition of Constructive Total Loss provided by the Marine Insurance of 1906 leaves gaps and raises many questions when apply in modern cases that did not exist during enactment of the law more than one hundred years ago.Complexity arises when the complainant argues that ignoring a ransom payment amounts to asserting that a total loss choose is genuine and legal. This explanation means that it is not possible to retrieve deprivation according to the Marine Insurance Act of 1906 section fifty-seven subsection one. In this case, it is against public policy to claim a ransom. It is at this point that the definition provided by the 1906 Act creates difficulties regarding finding a solution to such situations. The definition generates all-important(a) questions covering both legal aspects and public policy formulation processes. This discourse examines the difficulties raised by define a total loss on the background of English definition given in the naval Insurance Policy of 1906. Highlighted examples include the new wave of crimes such as piracyThe introduction of the reconstructive total loss aimed at codifying regulations touching on marine insurance. This formed the basis of introducing section sixty of in Marine Insurance Act of 19061. A constructive total loss during reasonable abandonment of the insured property regarding the unavoidability of occurrence of a total loss depending on any manoeuver offering in the public policy. Alternatively it occurs if it was difficult to prevent the occurrence of a total loss. The legislative Act of 19062 covering marine policy further specifies that it is not possible for the owner of the property to recollect viewing the position of the case and that

What does the Ionian revolt tell us of the nature of Persian imperial Essay

What does the Ionian revolt tell us of the nature of Persian imperial rule - Essay ExampleAt first sight, Ionian revolt was caused by the reasons, which cant be c onlyed occasional. Ionian cities were first of all trade centers. The capture of Hellespont and Bosporus by Persians was fatal for the trade and the competition from the side of Phoenician merchants was becoming more(prenominal) and more threatening. Besides the economic damage, Ionian cities suffered from political pressure in all the cities, ruled by Persians there were tyrants appointed. The failure of The Scythian Campaign of Darius disrupted the prestigious of his army. At last, the fewness of Persian troops dictated in the western part of Asia Minor made Greeks confident of the fast victory. The history of V cytosine BC deserves special attention. It was an excellent example of how the mistakes in the organization can spoil the results. By the depot of VI century Persia was the most important player on the arena of the Middle East. This country gained more power and influence during the government of Achaemenid dynasty. It conquered such powerful east-Mediterranean states as Midia, Lidia, Babylonia and Egypt. After the last Lidias s sorter Kreza was defeated, Persians had conquered the Greek colonies that were located at the west coast of Asia Minor. Now it is the territory of the modern Turkey. Most of the colonies had been open by Ionians. Till this time people who lived there considered themselves to be Greek and were engaged in trade. They had to reach contribution to Lidia who falsifyled their land. In return Lidia provided Greek with autonomy and right to act without obstacles. Ionians has good relations with their upstanding neighbor. They were dependent, but had peaceful and satisfied life. However, e trulything changed when the Persian Empire took control over the lands. The situation changed for Greeks completely. They appeared under control of a very strong and strict conque ror, who dictated his own, unbeneficial rules. Thus, it seems rather understandable that Greeks refused to keep their previous stipulation under new rule and this resulted in rebellion in the 499 BC that played a very important role in Greek history. It is not very easy to judge what happened in universe and what the main reasons for such rebellion were, because the only source of information is work of Herodotus The History. He was cognize as the father of history and at the same time as the father of stories, some of which are considered to be the product of his own imagination. So, the credibility of information found inhis work is pretty disputable. Herodotus was Greek, he was born(p) in Halicarnassus. He was exiled from his native town and had to leave for Athens. There he worked on the description of the dispute between Greeks and Persians. Historian annals were not created during that period of time, thus Herodotus is deservingly considered to be the pioneer in this orb it and genre. The trouble is that in the most campaigns he did not care much about the credibility of facts and best-loved to present his own opinion than the real facts. Moreover, he depicted history from the position of Greeks and also had prejudices towards Ionians. So his depiction of Ionian rebellion should be considered from a critical point of view. The rebellion failed. And in this case the actions of Herodotus were predictable. He tried to find a scapegoat. He did not reveal the real reasons of defeat and the easiest way that he found was to accuse Aristagoras, the leader of Miletus, in failure. So it is very difficult to

Consequences and Significance report Essay Example | Topics and Well Written Essays - 1000 words - 1

Consequences and Significance motif - Essay ExampleOnce they get penetrated into the human body, destroy biological cells and hence process as a whole(Cohen). These radiations are the cause of cancer in most of the patients whereas genetic disorders produced by these radiations are comparatively less frightening.Nuclear power used in nuclear plants apparently seems to be a keen source of muscularity but it really is not. Like thermal power plants, nuclear power plants in any case need sinks for transferring heat energy and reduce temperature of the fluid. In case of nuclear reactors, 60 to 70% of energy is rejected into the environment and is not used by the system(Jaffer). This energy is either expelled out of the system by developing artificial lakes or reservoirs or by making use of natural resources. In much(prenominal) cases, the aquatic life is adversely affected and ecosystem is destroyed. Another drawback of using natural water bodies as a heat sink for nuclear reactors is that the water in rivers and lakes gets heated which when falls into the seas therefore resulting in choppy climatic changes that may result in calamities. Also increased temperature has resulted in faster melting good deal process of glaciers and northern and southern caps, thus resulting in increased sea level.A nuclear reactor is not only a threat to the environment due to the emission of excess radiations into the environment, but it withal emits hazardous gases into the environment. A nuclear reactor makes use of diesel generators for providing emergency backup system. These generators are as well used at least once a month to carry out maintenance processes and thus result in the production of excess GHG emissions into the atmosphere. Not only this, nuclear reactors generate radioactive vapourish emission as well into the environment. These are generated either as a result of radioactive processes be carried out in the reactor or the exhaust of

Harmonisation of International Accounting Standards Essay

Harmonisation of International Accounting Standards - Essay ExampleThe cultural milieu of a country plays a significant role in determining the victimization of its accounting standards and financial reporting system. Infact, it is supposed to have acted as the foundation stone upon which the origin of accounting rests. As Baladouni (1979, p326-327) points taboo that the origin, content, or mode of being of accounting was found to be based on cultural and kindly forces. The accounting structure of a country depends upon brotherly and cultural values prevailing in a society and indeed the environment plays an essential role in the diversification of accounting standards among different countries. Mueller (1968) illustrated that the social and environmental conditions the victimization of accounting standards and principles ar the currency composure and balance, legal and political pressures, segregation of ownership and control, economic development and literacy status etc. Nair and Frank (1980) said that the accounting principles and techniques of a country are influenced by its cultural and economic environment. Baladouni (1979) further commented that the cultural framework specifies a group of institutions in the society, representing the about important array of its culture and the feature of general social activities that influence the development of accounting functioning. To quantify the basis of bite and contrariness lying amongst various cultures, the research carried out by Hofstede is significant as it studies different dimensions.... y depends upon social and cultural values prevailing in a society and hence the environment plays an essential role in the diversification of accounting standards among different countries. Mueller (1968) illustrated that the social and environmental conditions the development of accounting standards and principles are the currency composure and balance, legal and political pressures, segregation of ownersh ip and control, economic development and literacy status etc. Nair and Frank (1980) said that the accounting principles and techniques of a country are influenced by its cultural and economic environment. Baladouni (1979) further commented that the cultural framework specifies a group of institutions in the society, representing the most important part of its culture and the feature of general social activities that influence the development of accounting functioning.To assess the basis of distinctness and contrariness lying amongst various cultures, the research carried out by Hofstede (1980, 1983 and 1987) is significant as it studies different dimensions of mechanical drawing a comparison and distinction between different cultures prevailing in different nations influencing upon their accounting standards. The quaternion dimensions pointed out by Hofstede (1987, p4-5) best illuminate the ground on which we can rest the reasons behind study cultural differences among various co untries. These dimensions are as followsPower Distance This refers to the distance or balance of supply between the giant and the small dwelling in the society. It is about how responsible a society evaluating the diffusion of power among different members of the society. This aspect may vary form nation to nation as not every nation equally distributes the power among its members.Uncertainty

The Decline of European Christianity Research Paper

The Decline of European Christianity - Research Paper ExampleHowever, the rise of religious assortment at present is challenging the status quo because it allows opposite non-Christian denominations to enter Europe and Asia, for instance, Islam.1 Significant events in record shape the formation of religious pluralism. 2 The 9/11 hijacking permits the flow of migrants from one awkward to the other(a). In addition, countries with strict immigration policies now allow people from southern Europe to work or even settle permanently. Those countries with strict immigration policies expectedly shared the same religion and sect until such succession that migrants from all over the globe, some of whom were missionaries, in any case brought with them their religious beliefs, consequently converting Europeans into another religion outside of the area of Christianity. This essay will explore some of the fundamental reasons why Christianity (both Catholicism and Protestantism) has declin ed in terms of popularity. It is state that secularization is considered as one of the reasons of the slow and steady death of religion. 3 According to some critics, chthonic secularization theory lies issues about religious fundamentalism especially in the Muslim world and the decreasing popularity of churchgoers. These and other reasons will be discussed in this report. 2.0 Reasons for the Decline of Christianity 2.1 Secularization Theory Secularization is defined as deinstitutionalization or a decline in the social power of once-dominant religious institutions whereby other social institutions have fly from prior religious domination. 4 This observation is evident by the lesser power possessed by the once-dominant religious institutions such as the Catholic priests and bishops and even Lutheran and Anglican bishops. 5 An initial gist that comes to mind would be the decline in the patronization of religion. C. John Sommerville interpreted Rodney Starks ideas towards seculariza tion as merely an observation of peoples adoration towards the culture that associates with the religion in simple terms, secularization meant the cultural interpretation of people towards their religion and not concerning the spiritual aspect that binds them together.6 In another perspective, secularization theory prompted not only the possible demise of religion in the future but also its reinvention and resurgence of traditional religions, as well as the rise of newer religions.7 This is an offshoot to the common notion regarding secularization theory as merely predictive of the future rather than focused on the past and present. diachronic events, by the way, pointed out to the significant role of religious denominations in affecting the political state of the country. Among such events were the Christianitys pretend into overthrowing the communist empire in the former Union Soviet Socialist Republic, and the impact brought by the September 11, 2001 attack in the United States . The lack of religion in Europe is primarily being asserted by the secularization theory, particularly with respect to Christianity. Along with modernization comes the discovery of other religions outside the traditional Christian affiliations. Authors of the book Predicting Religion state that there is a continued cast up of the number of Christians who are no longer attending church. From 15% church attendance in 1903, the

Winston Churchill Essay Example | Topics and Well Written Essays - 500 words

Winston Churchill - Essay ExampleChurchill served as a Member of the British Parliament mingled with 1900 and 1905, before proceeding to serve as the Colonial Under-Secretary mingled with 1905 and 1908. As the Colonial Under-Secretary, Churchill was the midwife the Transvaal Constitution. This was a watershed in British politics since it determined dry wash relations among Britons and served as the genesis of recognition of the rights of blacks in Britain to participate in politics (Younger, 134, 135).In a separate wavelength, it is important to appreciate the contributions that Churchill made during his tenure as the President of the batting order of Trade, during the time between 1908 and 1910. This was the time he was out of Parliament from 24 April 1908 to May 1909, Churchill was out of Parliament. As the President of the Board of Trade, Churchill successfully made milestones in mash dispute mediation made arbitrations in court conducted and facilitated labor exchanges and s et the minimum wage for workers. The setting of minimum wage for workers improved peoples socio-economic public assistance and increased Britains overall domestic purchasing power.Another way in which Churchill influenced British politics, unlawful justice systems and socio-economic welfare is by championing for key reforms (in the relevant sectors) when he was the Home Secretary. This took place between 1910 and 1911. indoors this time and in this capacity, Churchill successfully championed for the Home Rule for Ireland, the Strike intervention and Prison reforms. Churchill also sponsored the loss of the Insurance Act and the Labor and Shop Acts.As if the foregoing is not enough, Churchill also made considerable contributions in Britains military progress. In this light, because of his impeccable performance in military, Churchill rose up by dint of military ranks and the culmination of his progress was him serving as the First Lord of the Admiralty from 1911 to 1915 (DEste,

Outline the key arguments of Plato - Analyze the above arguments given Essay

Outline the key argu custodyts of Plato - Analyze the in a higher place arguments given Platos main theses - Compare those arguments to Butler - Es offer ExampleAccording to him, the difference between a man and cleaning woman is merely biological, whereby both sexes play certain roles during procreation. Consequently, this thought and understanding of gender as irrelevant prompted numerous intellectuals to conclude Plato was a feminist. Primarily, this is because of his argument regarding inclusion of women in assuming similar roles towards tribe building without considering humanitys biological discrepancies, which are beyond human intervention. Women ought to have equal say similar to their male counterparts, as per Platonic argument. This is because they are cap up to(p) of delivering as necessitated besides talented plenty to exceed societys expectations (Jowett 106). Consequently, this prompted Plato among all other philosophers to emerge as the modern days democratic ances tor due to his perspective regarding female genders consideration into public affairs. However, in the execution of same duties or roles by both sexes, Plato seems to have a soft understanding concerning jobs assignation without giving a clear explanation. Thus, women and men guardians cannot tolerate similar severity of their respective jobs environment, whereby the latters environment is a bit tougher than the females. ... Are there roles in the city that are particular to women and men because they are women or men? Besides Platos strong stand regarding gender irrelevance in the allocation of jobs and undertaking of diverse roles in the society, he admits that each sex has a responsibility to undertake. Mainly, these roles radix encompass biological differences where women, according to Platos arguments, embrace the role of mothers and wives. These roles are irrefutable, and nature dictates them to assume that feed in hence, they are beyond human intervention. However, for oth er roles, especially those that encompass diverse citys tasks, Plato accent consideration for gender equality. However, his argument did not imply he had in mind the position of woman in the society instead, his intention was strictly to involve them in the kallipolis affairs. Platos perspective entailed womens capableness and not their liberation as it is with numerous contemporary feminists. This is evident from Platos deprecating attitude towards women, which comprised his nature. Platos advocating of gender equality was a way of ensuring that legal expert prevails in all sectors where women will be able to contribute constructively. Why does Plato make the argument that he does? Platos main concern is to ensure justice and development in kallipolis with the involvement of both sexes. Thus, he deemed the authorities would prove to be fair via accommodative every person to contribute constructively in doing what one thinks he or she is proficient in. This is unheeding of shar ing or assuming similar roles like that of a guardian where the authorities should not classify women

MIH521 - Health Program Evaluation Mod 3 Case Assignment Essay

MIH521 - Health syllabus Evaluation Mod 3 Case Assignment - Essay ExampleThis paper will establish the evaluation issues that may need to be approached for the after school programAccording to Glasgow, Vogt, & Boles, (1999), there atomic number 18 five dimensions that should be used in evaluating a public health program. Those include reach, efficacy, adoption, implementation, and maintenance. Each of these dimensions looks at the functionality of an existing program. The reach of the program tells us how many people are able to use the program. This randomness should tell us whether the program is functioning the way it stands or whether it needs to be increased or decreased in size. We might ask the following questionsThis info might be found by looking at local information from school statistics as well as a questionnaire to parents. Logs kept to track patients that have come to the program will also be helpful.Evaluation of the implementation of a program tells us whether w e missed anything. Patton defines evaluation as a systematic approach and collection of information about programs characteristics, activities, and outcomes in an effort to improve effectiveness. Is the program being delivered to the public in such a way as was understood in the beginning? It also tells whether the program is effective. This can only be done by reviewing the programs design and goals and see if that is what is really happening.Lastly, like any program, there is maintenance of these programs also. at a time a program is out there functioning, it is quite easy to just let it be. Maintaining it means systematically re-evaluating, changing, and putting back in place. This should be a continuous circle.There are a catch of other things that should be looked at and evaluated for new and old programs. Those are the mission and values, the market needs of the program, the clinical and service quality and the financial needs of the

Leadership Plan Addendum Research Paper Example | Topics and Well Written Essays - 2000 words

leadership Plan Addendum - Research Paper ExampleLeaders have to go through different stages of learning which will help to avoid the errors that one may encounter in the initial stages when one takes up leadership position. This paper will develop a greater understanding of risk issues that will have an impact on Simcenter, Inc. and their leadership styles.SimCenter, Inc. is one the populations leading pilot training facilities in the United Statesand is privately owned by the George Family from its home plate in Miami, Florida. SimCenter has been providing flight training instructions for over ten years and has built is reputation on providing the airline industry well trained and highly experienced pilots. Air carriers seek pilots trained by SimCenter both nation every last(predicate)y and internationally because of their professionalism. Although SimCenter has primarily been a training center for commercial carriers that have hulky aircraft such as Airbus300 series, Boeing 73 7s, and Boeing 757s it is uniquely positioned to profit from both current pilot shortages and hiring requirements of National and International carriers by leasing pilots and creating a charter airline to the Bahamas.This new venture is based on porters beers observe Chain Theory, which explains the need of producers to provide products and services at the same level of customer demands (Value Chain, 2005). Value bowed stringed instrument of any organization reflects its history, the strategy and the approach to implementing the strategy, and the economics of the activities. The purpose of a value chain is to pass water a process or product that would generate profits. According to Porter, adding value is a strategic authority to achieve profit and competitive advantage. Traditionally different business functions perceived and created value differently. Under Porters model profitability and market control can be maintained if an organization controls all aspects of the buying e xperience including supplies,