Mass Media Coverage Of Agric Information

Following the change in the agriculture policy of Nigeria, which began in the mid 1980, the awareness and adoption of verdant innovations through working(a) delivery system depended on the extent to which agricultural innovations were adequately disseminated, received and implemented by the target audience.
This study evaluated stilt media (Radio, Television, and Newspaper) coverage of agricultural schooling in Makurdi local regimen Area of Benue State. Data were collected from 120 respondents who were randomly selected from Makurdi Local Government Area using a structured questionnaire. Objected I to VI were analyzed using descriptive statistics while accusive VII was analyzed using Analysis of Variance(ANOVA) and paired try on t- test. The result of the ANOVA test showed that the coverage of agricultural information by the mass media was statistic totallyy significant (p<0.05). The relationship in the midst of the mass media coverage of agricultural information and farmers’ output signal as indicated by the t- test were statistically significant (p<0.10). An independent depth psychology of the three mass media using t- test showed that television (TV) make significant improvement on the farmer’s output after exposures.



It was significant at 1%, thus suggesting that TV is an important medium for disseminating agriculture information. Field study revealed that factors such(prenominal) as lack of sponsorships, coverage materials, transport facilities and the illiteracy level of the people were identified as major constraints militating against effective agricultural information dissemination. Also identified is the neglect of agricultural issues in the media. Effective coverage of agricultural information in the tell using the mass media can be improved if all the relevant stakeholders in the agricultural sector, place priority on sponsoring and disseminating agricultural information that are of practical importance to the farmers.If you requirement to get a full essay, order it on our website: Ordercustompaper.com



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