Monday, February 18, 2013

Eurodisney Case

1. slightly factors that EuroDisney had to face during their first year were the cut culture. EuroDisney never considered what the norm was for French locals. The prices were way excessively expensive for visitors as well as the local French person. People could non even spend the night because the hotels started at a tokenish of $110 per night in 1992. This seems to be the biggest issue. Another mission that the French people had were that the French see EuroDisney as imperialismâ€"plastics at its worst.
As for the factors that contributed to Hong Kongs poor feat, the size of the park seemed to be a negative factor for visitors. The park was found to be relatively small. This leads to little competition. For example, Paris has a total of rough to 52 total attractions; whereas Hong Kongs total attractions are on the button 16. Another contributing factor to Hong Kongs poor performance was that the local French people had absolutely no familiarity of the Disney characters or what they were.

2.

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Some foreseeable factors include:
* Being foreign with other cultures
* The Frenchs attitude towards the American modus vivendi due to EuroDisney being thought as American imperialism--plastics at its worst
* Prohibiting alcohol phthisis even though the French often drink wine with their meals
* Difference in attitudes/opinions well-nigh American/European tourists/parents
* How the World Fair in Sivelle and Barcelona Olympics attracted more(prenominal) tourists in 1992
* The European Recession in the 1980s, the Gulf warfare of 1991, extremely high interest rates, weakening of several currencies
Some controllable factors include:
* Incorrect assumptions about designs, marketing, prices
* Advertising too early became really expensive
* Poor management: made decisions found on their needs/ necessitates
* Again, the ban on alcohol consumption in the park
* Misjudged views about the arrangement of breakfast
* Again, the difference in attitudes/opinions about...If you want to get a full essay, order it on our website: Ordercustompaper.com



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