Case Study: Barack Obama Organizing For America 2.

Barack Obama became a visionary at branding himself to the American familiar as the viable presidential candidate and alternative to the fig up administrations policies during the 2008 electoral campaign. However, once elected to office, Obama has been unable to generate a record of successful results that he had once shown strong forecast of achieving. President Obamas public relation strategy of portraying himself as the catalyst for change worked wonders at unifying and convincing disparate voter groups that he was their best and only option to achieve a considerable array of public policy changes in government that were frequently self-defined by the various disenchanted individual voters seeking an alternative.... a sort of anyone but Bush and his policies voter coalition. As a candidate for president, Obama often had revolutionary goals for office: To provide a solution to the economic crisis, to end the war on Iraq, to provide affordable healthcare, and to inv estigate new sources of energy to protect the environment. Obamas innovative policy-making visions were a great match for the semipolitical Obama for America campaign, which successfully pioneered new media outlets to ultimately become a key component and tool in his victory center to the White House.

The Obama for America campaign made a start out to reached out to virtually every potential voter during the resource process primarily through Internet and social media weavesites. His ii main tissuesites (BarackObama.com and My.BarackObama.com) allowed rapid two-way communication between voters and Obam a, providing feedback and statistical in inf! luenceation for the campaign, while creating relationships with voters that had been unheard of in prior elections. The web became a catalyst for a strong grass-root following to spirt and allowed bottom-up campaigning to take place. The Obama for America campaign acted as an aid to these grass-root volunteers, providing a unifying direction and motivation across the nation in...If you want to get a full essay, take care it on our website: OrderCustomPaper.com

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